O2 × Sustainable Sonics
Making the greenest form of advertising even greener.
Challenge:
The ads that brands use to promote their environmental initiatives produce a vast carbon footprint.
Concept:
Together with O2, we launched Sustainable Sonics on Earth Day, offsetting the environmental impact of all of O2’s audio advertising on Spotify for one full year resulting in over 10,000 trees planted.
Press:
Company:
Spotify
