Channel 4 Derry Girls Season 2
Inviting fans of Derry Girls to get to know their favourite characters like never before.
Objective:
Increase awareness and drive consideration of Season 2 of Derry Girls amongst existing fans.
Concept:
We created bespoke playlists for each of the show’s main characters to drive fan love around the upcoming series. Within each playlist, we also included audio easter eggs, surprising fans with exclusive audio content from their favourite characters.
Playlist:
Company:
Spotify
